Work
Here are some of my UX case studies and related work. My portfolio is a living document, and I'm continually evolving! Let's connect - I'd love to tell you more about any of these projects.
Scandal (App)
Mobile Interactive Story Game: UX, Art Direction & Growth
In 2021 I led the end-to-end UX/UI design, art direction, and content strategy for this startup's mobile narrative game. We launched a high-fidelity, unified experience that overcame market saturation to achieve over 100,000 downloads.
Smart Swap (App)
AI-Powered Swaps: No More Guesswork, No More Waste.
A UX case study for a Functional AI Rewrite engine. SmartSwap allows users to simply check off items to replace, and the system delivers a chemistry-corrected recipe, transforming a complex AI tool into a confident, one-click solution for everyday home cooks.

Leafy Gems (Responsive Website)
Designing a Responsive E-Commerce Webshop for an Exotic Plant Seller
A UX case study detailing how strategic design decisions, including a WYSIWYG guarantee, scheduled local pickup flow, and a dark, luxurious aesthetic, solved critical trust issues for high-value collectors in the niche Canadian exotic plant market.


